Challenging the roots

  • Identity

Questioning the harmony and predictability of classical clothing, Rocin garments offer a view on the contamination between clothing symbols and cultural imagination.

What we did

Jasmin, an up and coming fashion designer, was searching for a brand to built upon. Together we created a comprehensive brand design and staged Rocin’s first collection “id.”

  1. Research & Analysis
  2. Identity & Branding
  3. Creative Direction
Stationary

In collaboration with
Johanna Klein and Christoph Gabriel

Key Visual
Material Metaphors
Letterhead
Lookbook
Invitation & Invoice

People Photography by Katia Wik
Motion Picture by Pit Holleber

By combining conceptual thinking with smart aesthetics, we create meaningful experiences that have both: surface and substance

Humans & Machines is an independent design and development studio with offices in Berlin and Cologne. With a dedicated team of designers and developers, storytellers and problem-solvers, we create bespoke solutions for brands in digital and analog environments.

Services
  • IResearch & Analysis
  • Business Development
  • Product Companionship
  • Communication Strategy
  • Workflow Creation
  • IIUser Experience
  • Information Architecture
  • Identity & Branding
  • Interface & Interaction Design
  • Creative Direction
  • IIIFull Stack Development
  • Server Technology
  • Process Automation
  • User Testing
  • Prototyping

Cologne

Im Sionstal 3–5
50678 Köln

  • Directions
  • Google Maps

Berlin

Heinrich-Roller-Straße 21
10405 Berlin

  • Directions
  • Google Maps

We believe that communication is key to creating solutions that communicate. That’s why we always work in close collaboration with clients big and small. These are some of the companies we’ve had the opportunity to work with:

  • Bosch
  • Carrois Type Foundry
  • Colido
  • Commercetools
  • Damir Doma
  • Discover Shadow Inc.
  • Dua Collection
  • Manuel Rueda
  • Mykita
  • Onewheel
  • Paperboats
  • Pottporus
  • Rocin
  • Redbull
  • Specs Berlin
  • Stella McCartney
  • Studio Fitz
  • Volkswagen
  • Voyr × Kanye West
  • The Munich Show
Thorsten Kozik
Direction and Design
Partner
Stefan Rüschenberg
Engineering and Innovation
Partner
Cengiz Mardin
Engineering and Automation
Christian Nadolle
Engineering and Data Security
Jonas Girnatis
Engineering and Architecture
Sebastian Schäfer
Engineering and Technology
Partner
Raffael Stüken
User Experience and Design
Partner

Let’s shape something great – together. To find out how we can help you, call us at +49 30 4431 8996 0 or email studio@humans-machines.com

  • BBerlin
  • Heinrich-Roller-Straße 21
  • 10405 Berlin
  • CCologne
  • Im Sionstal 3–5
  • 50678 Cologne

Imprint Humans & Machines

Legal Notice

Humans & Machines GmbH
Heinrich-Roller-Straße 21
10405 Berlin

+49 30 4431 8996 0
Studio@Humans−Machines.com

Court of Registration:
Amtsgericht Charlottenburg

Registry number:
HRB 160830 B

Tax identification number according to §27a of the German tax law:
DE296480613

Management Board:
Sebastian Schäfer, Raffael Stüken


Studio Images:
Christoph Mack

Typeface: Humans Grotesk
In collaboration with Ralph du Carrois


Online dispute resolution (ODR) and consumer dispute resolution:
Hereby we (studio@humans-machines.com) like to invite you to visit the Platform for Online Dispute Resolution (ODR) of the European Commission. The ODR platform can be reached under the following Internet address: ec.europa.eu/consumers/odr. Please note that we are not obliged and in principle not willing to participate in a dispute settlement procedure of consumer arbitration boards.

Subject to alterations.

©2018 Humans & Machines Gmbh